Diamond Education

The Gemstone Guide

How to choose a coloured gemstone for beauty, durability and everyday wear

Fergus James

Written by Fergus James

Founder & CEO

The Gemstone Guide

A gemstone is a mineral, rock or organic material valued for its beauty, rarity and suitability for jewellery.

Unlike diamonds, coloured gemstones don't have one universal grading system. Colour is usually the most important quality factor, but clarity, cut, carat weight, durability, treatment and, for certain stones, geographic origin can all influence beauty and value.

Key Takeaways

Colour Comes First

Understand what makes a gemstone rare and valuable, but ultimately choose a colour you genuinely love.

Match the Stone to How You'll Wear It

Hardness matters, but it isn't the same as durability. Consider the gemstone, setting and your lifestyle together.

Disclosure Matters

Treatments aren't automatically negative and origin isn't automatically a sign of quality. What's important is knowing what you're buying.

Choosing a
Coloured Gemstone

Colour

Choosing a
Coloured Gemstone

If you're choosing a gemstone for jewellery, we'd start with three questions:

Do you love the colour?

Is the stone suitable for how you'll wear it?

Has its treatment and origin been properly disclosed?

Everything else follows from there.

Factor

Why It Matters

Our Advice

Colour

Usually the biggest influence on beauty and value

Prioritise a colour you genuinely love

Clarity

Inclusions vary considerably between gemstone types

Judge clarity relative to the gemstone

Cut

Influences colour, brilliance and overall appearance

Assess the individual stone, not just its shape

Durability

Determines suitability for everyday wear

Match the stone to how the jewellery will be worn

Treatment

Can affect rarity, care and value

Treatment is acceptable when properly disclosed

Origin

Can influence rarity and value for certain gemstones

Treat origin as one factor, not a guarantee of quality

What Is a
Gemstone?

Gemstone

What Is a
Gemstone?

Most gemstones fall into three broad categories.

Mineral Gemstones

Mineral Gemstones

Including sapphire, emerald, ruby, tanzanite and aquamarine - inorganic crystalline materials formed through geological processes.

Organic Gemstones

Organic Gemstones

Such as pearl, which originate from living organisms rather than mineral processes.

Rock Gemstones

Rock Gemstones

Such as lapis lazuli, which are made up of multiple minerals rather than a single mineral crystal.

You may also hear gemstones described as "precious" or "semi-precious."

Traditionally, diamond, ruby, sapphire and emerald were grouped as precious stones, while most others were described as semi-precious.

Today, that distinction is increasingly outdated and isn't a reliable indication of quality or value. An exceptional gemstone outside the traditional "precious" group can be considerably rarer and more valuable than a lower-quality ruby, sapphire or emerald.

What matters is the individual stone.

Colour
Comes First

Colour

Colour
Comes First

With a colourless diamond, the absence of body colour can be desirable. With a coloured gemstone, colour is the entire point.

Gemstone colour is generally considered through three characteristics:

Hue - the basic colour you see: blue, green, red, pink and so on.

Tone - how light or dark that colour appears.

Saturation - the strength or intensity of the colour.

The best colour isn't necessarily the darkest. If a stone becomes too dark, it can lose brightness and appear almost black in certain lighting. At the other end of the scale, a very pale stone may lack the intensity associated with the most sought-after examples.

There are also personal preferences to consider. One person might love a vivid royal-blue sapphire, while another prefers something softer and lighter.

From Our Experience…

Our advice is simple: understand what makes a colour rare and valuable, but choose the colour you actually want to look at every day.

Two gemstones with the same name, size and even geographic origin can look completely different side by side.

That's one of the reasons we'd always rather show you the difference than tell you which one is "better" based purely on a description.

Clarity Works Differently
With Coloured Gemstones

Clarity

Clarity Works Differently
With Coloured Gemstones

Inclusions are much more normal in coloured gemstones than many first-time buyers expect.

Different gemstones also have completely different clarity expectations. Emeralds, for example, commonly contain visible internal characteristics, while a similar level of inclusion might be much less desirable in another gemstone.

This means you shouldn't apply diamond clarity expectations to every coloured stone.

Inclusions can also give trained gemologists useful information when identifying a gemstone and assessing its treatment history or possible geographic origin. However, an inclusion shouldn't be treated by a consumer as proof that a gemstone is natural.

Fergus James Expert Insight

For us, the important question is whether the inclusions detract from the beauty, transparency or durability of the individual stone - not simply whether they exist.

Cut Matters - But Not in Quite
the Same Way as Diamond Cut

Cut

Cut Matters - But Not in Quite
the Same Way as Diamond Cut

Pictured above: Fergus James 3.2ct Emerald Cut Natural Tanzanite Trilogy ring

With diamonds, cut quality is closely associated with light performance and brilliance.

With coloured gemstones, the cutter has another major consideration: colour.

The orientation, depth and proportions of a gemstone can all influence how its colour appears. A skilled cutter therefore has to balance:

Shape · Visible Size · Colour · Brilliance · Original Rough

Shape can affect perceived colour too. Different facet patterns and proportions influence how colour is concentrated and returned to the eye.

A deeper or more brilliant-style cut may make some gemstones appear more saturated, while a shallower stone can sometimes appear lighter or more washed out.

From Our Experience…

We'd never judge a gemstone shape in isolation.

We consider how the shape, proportions and cut work with the colour of that individual stone.

That's also why two stones of identical carat weight can look completely different.

Understanding Gemstone
Hardness & Durability

Gemstone

Understanding Gemstone
Hardness & Durability

Pictured above: Fergus James 3.2ct Emerald Cut Natural Tanzanite Trilogy ring

Every mineral gemstone has a hardness measured using the Mohs scale, which runs from 1 to 10 and describes resistance to scratching.

But there's an important distinction:

Hardness isn't the same as durability.

A gemstone may resist scratches well while still being vulnerable to chipping, breaking, heat, chemicals or sudden changes in temperature.

Overall durability also depends on toughness and stability, as well as how the stone is cut, set and worn.

That's particularly important when choosing a gemstone for an engagement ring or another piece you'll wear every day.

Gemstone

Approx. Mohs Hardness

Everyday Ring Suitability

Diamond

10

Excellent

Ruby

9

Excellent

Sapphire

9

Excellent

Emerald

7.5–8

Suitable with additional care

Aquamarine

7.5–8

Generally good

Tanzanite

6–7

More care required

Opal

5–6.5

Better suited to careful wear

Pearl

2.5–4.5

Better for protected jewellery

These are guidelines rather than rules. The individual stone, its setting and your lifestyle all matter.

Gemstone Treatments:
What Should You Know?

Gemstone

Gemstone Treatments:
What Should You Know?

Pictured: Sapphires before and after heat treatment

Treatment isn't automatically a negative. Disclosure is what matters.

Treatments have been used within the gemstone trade for generations to improve characteristics such as colour and apparent clarity. Some are extremely common and widely accepted.

What matters is understanding:

  • Whether the gemstone has been treated
  • How it has been treated
  • Whether that affects how it should be cared for
  • Whether the treatment is appropriately reflected in the price

Treatment

Approx. Mohs Hardness

Everyday Ring Suitability

Heat treatment

Sapphire, ruby

Can improve colour and/or clarity

Oil or resin filling

Emerald

Reduces visibility of surface-reaching fissures

Flux-assisted healing

Ruby

Can reduce visibility of fractures during heating

Diffusion treatment

Some sapphires

Alters or enhances colour

Dyeing

Various gem materials

Adds or enhances colour

Fracture filling

Various gemstones

Improves apparent clarity

These treatments aren't all equivalent, which is why simply asking whether a gemstone is "treated" doesn't tell you enough.

Two gemstones that look remarkably similar can have very different rarity and values depending on whether - and how - they've been treated.

Untreated gemstones of exceptional quality can command significant premiums because they're considerably rarer. But that doesn't mean an untreated stone is automatically more beautiful than a treated one.

Fergus James Expert Insight

Our priority is transparency. You should know what you're buying.

Does Gemstone
Origin Matter?

Gemstone

Does Gemstone
Origin Matter?

Sometimes - but probably not in the way many buyers initially assume.

Geographic origin can influence the rarity, desirability and value of certain gemstones, particularly ruby, sapphire and emerald.

But:

Origin isn't a quality grade.

A gemstone doesn't automatically become exceptional because it comes from a famous location, and a beautiful stone doesn't become less beautiful simply because it comes from somewhere less prestigious.

Specialist gemological laboratories can sometimes provide an opinion on geographic origin for eligible gemstones by analysing their characteristics and comparing them with known reference material. However, origin can't always be conclusively determined.

From Our Experience…

We treat origin as one part of the story, alongside colour, treatment, rarity and the quality of the individual stone.

Natural, Lab-Grown
& Simulated Gemstones

Diamonds

Natural, Lab-Grown
& Simulated Gemstones

These terms are often confused, but they mean very different things.

Natural

A gemstone formed through natural geological or biological processes.

Lab-Grown

Created artificially but with essentially the same chemical composition, crystal structure and physical properties as its natural counterpart.

Simulated

A different material chosen because it resembles another gemstone. It may look similar, but it isn't chemically or structurally the same stone.

For example, a laboratory-grown sapphire is still sapphire. A blue material made to look like sapphire but composed of something else is a simulant.

None of these terms should be hidden from a buyer. Just as with treatment, clear disclosure is fundamental.

From Our Experience…

We treat origin as one part of the story, alongside colour, treatment, rarity and the quality of the individual stone.

What Does a Gemstone
Certificate Tell You?

Certification

What Does a Gemstone
Certificate Tell You?

Coloured gemstone reports work differently from diamond grading reports.

There isn't one universally standardised quality-grading system that assigns every coloured gemstone a straightforward equivalent of diamond grades such as D colour or VS1 clarity.

Depending on the laboratory and gemstone, a report may help establish:

  • What the gemstone is
  • Whether it's natural or laboratory-grown
  • Whether detectable treatments are present
  • Its weight and measurements
  • In certain cases, an opinion on geographic origin

That's valuable information - but it still can't tell you whether you prefer the colour of one sapphire to another.

Fergus James Expert Insight

The best way to choose a coloured gemstone is to combine reliable laboratory information where appropriate with expert assessment of the individual stone and, whenever possible, side-by-side comparison.

How We Choose
Coloured Gemstones

Gemstone

How We Choose
Coloured Gemstones

We don't choose a coloured gemstone by certificate alone.

We start with the colour and overall appearance of the individual stone, then consider its:

Cut · Clarity · Carat Weight · Durability · Treatment · Origin

We also consider what you're actually making.

The best emerald for an occasional cocktail ring may not be the same stone we'd recommend for an engagement ring worn every day.

Likewise, a gemstone that looks spectacular on its own still needs to work with the metal, setting, side stones and overall design of the finished piece.

From Our Experience…

Two sapphires can look similar on paper and completely different when they're next to each other.

We'd always rather show you that difference than simply tell you one is technically better.

Birthstones by Month

Gemstones can carry personal significance, making birthstones particularly popular for personalised jewellery, gifts and bespoke pieces.

Month

Birthstone

January

Garnet

February

Amethyst

March

Aquamarine

April

Diamond

May

Emerald

June

Pearl, Moonstone, Alexandrite

July

Ruby

August

Peridot

September

Sapphire

October

Opal, Tourmaline

November

Topaz, Citrine

December

Tanzanite, Turquoise, Zircon

Different traditions can vary slightly, particularly where months have more than one recognised birthstone.

Anniversary Gemstones by Year

Anniversary

Gemstone / Tradition

1st

Gold jewellery

5th

Sapphire

10th

Diamond

15th

Ruby

20th

Emerald

25th

Silver jubilee

30th

Pearl

35th

Coral / Emerald

40th

Ruby

45th

Sapphire

50th

Gold jubilee

55th

Emerald / Alexandrite

60th

Diamond jubilee

This follows a commonly used jewellery-industry anniversary tradition. Lists can vary slightly by source and region.

Frequently Asked Questions

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